Friday, December 19, 2008

Five things which we need to take care for SEO

You have a good looking website, with a good and optimized content, but that is not enough. You need to be aware from making a few small mistakes which can cost you. Here are a few mistakes which site owners usually do:

SEO Errors

Title: It is the first thing which attracts the visitor. It should be according to the standard of the industry in which you are dealing with. Normal concept about the title is to provide the main keyword for which the website is dealing for.

Meta Tags: These includes three things, first one is Title which we mentioned earlier. Other two are meta keywords and descriptions. Proper care should be given for choosing these. It should not be like every keyword should be inserted on one single page, rather we need to implement only a few and most related keyword according to that page only. For description part too it should be according to the page, because this is the part which will be shown by Search Engines on the SERP. So people will at first see this one and then only they will decide to visit your page.

Interactive Images and Presentation: This is what which is not so important to put on the site, because Search Engines are not going to cache them. Search engine mostly understands the text only. But these can be properly used to get the attraction of the visitor. It should be clear and interactive one rather then just implementing any thing on the page.

Link Building: Don’t try to build links from any link farm or from any bad neighborhood sites. It will harm your site badly. Try to generate social networking links for your website.

Repetition of the keywords: A normal keyword density of around 3-5% should be maintained in the website. Never try to implement too many keywords on the pages of your website, it will do more harm than the good.

We should understand these facts to avoid any type of SEO Error, so that no Search Engine will penalize us for any thing. Always remember the line mentioned in the webmaster guidelines of Google, that always try to make website for your visitor rather than to make it for Search Engines.

Saturday, August 30, 2008

The Role of Link Baiting in SEO

Link baiting is an important component of SEO and can spell the difference in the effectiveness of an SEO strategy. While some people consider it a somewhat underhanded practice, it is simply a more creative method of building links.

To the uninitiated, link bait is any content that entices users to visit a webpage. Link baits can come in many forms. They could be free tools, an article, an image, a puzzle, an invitation to join a contest – there really is no limit to what you can use.


Link baiting drives SEO results as this is a speedy and easy method of building links. It gets your website the attention it needs as more and more people learn about what you have to offer. If your link bait is clever enough, people will continue referring your links to others – and this is really akin to having other people do your work for you at no cost! Of course, an increase in traffic volume may potentially lead to higher profits.

evil google

Link baiting is also one of the factors that can increase your search engine rankings. The number of backlinks attributed to your site increases your chances of appearing in the top results page of a search engine. Now if your links are picked up by well-established websites, that will do even more wonders for your reputation.